Mage Training – Learn Magento from the best

6.6.2016 - 11 minutes read

Learn MagentoToday DSYNC talks with Matt Harrington from Mage Training. Matt is a Magento Certified Solution Specialist (MCSS), trainer and US operations co-ordinator of MageTraining. We thought it would be a great idea to discuss why Mage Training is the best company to provide Magento training and education to merchants.

When the DSYNC team met up with Mage Training at the Magento Imagine conference in April we were really impressed with the complete training and workshops provided for Magento merchants and web developer teams. Mage Training is a great way for merchants and agencies to up-skill staff on how to use Magento.  If you are looking to learn Magento or just looking to polish up on the  fundamentals of Magento 1 or Magento Version 2.0 then Mage Training is a great place to start with introductory courses available for a wide range of skill sets. Mage Training also have a complete list of Magento eBooks and tutorials available on their website. We hope the interview below provides a good overview and encourage merchants to reach out to the team at Mage Training

Could you please tell us a little bit about MageTraining?

MageTraining is a training company focussed on educating Magento merchants on how to properly use the Magento eCommerce platform. Through our curriculum we seek to empower merchants with how to fully utilize the available default features for both the Magento Community and Enterprise versions.

How did MageTraining get started?

The company was started in 2008 in the UK to address the lack of knowledge many merchants had about the Magento platform. In 2014, MageTraining entered the US market and is expecting to make its training service available to all of the Americas with the addition of Spanish language training later this year.

Could you describe your typical customer? size industry vertical?

Until recently, MageTraining clients were mostly merchants that operated Magento websites. Over the past year, however,MageTraining has started working with web development agencies to help train new Project Managers and Sales Reps on the Magento platform. With regard to the size of merchant utilizing our training services, they vary considerably. We have had attendees from small mom-and-pop shops that wanted to learn more about Magento, and attendees from mid-sized companies that have been using Magento for years and want to make sure they are getting the most out of it. Also, we have trained large multi-national companies that are new to the Magento platform and needed to train their various departments.

What are some of the solutions you have been able to help out clients with?

Clients are often amazed with the flexibility of the Magento platform and the amount of control that can be exercised from the admin panel. Solutions that attendees have found useful during past courses include learning how to properly manage products with mass imports, how to set up and manage promotional offers (and the risks involved with configuring them incorrectly), and how to properly set up and utilize attributes. After completion of the training course, attendees often tell us that they now have the confidence to make changes in the system without fear of breaking their website and are excited to use features of which they were unaware or didn’t know how to use.

Is the training process easy, what is involved from A to Z?

Our training process emphasizes practical examples and application of what is taught. We talk through theory and process, noting best practices, then demonstrate the specific items being taught. Our instructors, who are all Magento Certified Solution Specialists, then give students exercises where they are able to implement what they have learned.

Our Magento Training is deliver several ways: 1) regularly scheduled venue trainings that occur in both the UK (London) and US (Minneapolis); 2) onsite trainings, where instructors travel to a location of the businesses choosing and deliver thetraining; and 3) online trainings, where one-to-one screen share training is made available on customized areas. With both the venue and onsite trainings, attendees are provided with sandbox environments, set up by MageTraining, where they can practice all material being covered.

Do you get involved with SI’s and agencies too?

Yes, as of last year we have started working closely with agencies. So far, our engagements have been with agency staff,training newer employees on Magento, but we are also making our training services available to their client-base. As one agency noted: “an educated client is a better client”. We are finding that agencies would rather have their developers doing development and not explaining to clients how to set up different products in their web store. Of course, there will be agencies that have the bandwidth to deliver client training themselves, but for those that do not, MageTraining is willing and ready to assist.

Is your training covering both Magento 1 and Magento Version 2.0

Yes, our curriculum for Magento 1 is fully built out and includes modules for both Community and Enterprise versions. Also, we are finalizing our Magento 2.0 training curriculum and will have that available later this year.

Do you cover some of the standard extensions or is it customized per client?

We do have a section where we discuss some popularly used extensions and also provide tips for those to consider when looking at new modules for your web store. We have also started offering customized training to clients based on their Magento configuration (i.e. multi-store) and modules installed. Customized trainings are also available.

Do you offer the training onsite or offsite?

Yes, we offer both Onsite Magento training and Offsite, or Venue/Classroom, Magento training. Essentially, all that is required for a training session is 1) a laptop, 2) access to the internet, 3) a power source to keep the laptop going throughout the day, and 4) a video projector or large monitor.

How many people can you train at the one time?

Our ideal class size is limited to 8 people, though we have held training sessions for as many as 24 people and as few as two people. We’ve found that a smaller class sizes allows for more instructor/student interaction, which attendees value.

Is the training designed for developers, designers, users?

Our training is currently designed for admin users. We focus on default Magento functionality, covering foundational concepts like attributes and attribute sets, and build from there. By the end of the course, attendees will have been exposed to setting up different product types, processing and editing orders, managing customers and customer groups, creating promotions, managing categories, setting up different types of promotions, building different store views, and understanding System Configuration settings. We have a one-day Introductory class, a three-day Bootcamp (which covers material applicable to both Community and Enterprise editions), and an Advanced four-day course (which focusses on Enterprise features).

What are the three biggest areas you see where Magento training is required?

Business should make sure their IT department fully understands default Magento functionality. This will prevent them from developing (either in-house or via out-sourcing) features that already exists. Also, the Customer Service department should understand how Magento processes orders (including the various options that are available) and manage customers and customer groups. Finally, the Marketing and Merchandising departments should know how to add products, create promotions, and use the CMS within Magento.

Three areas of Magento where people often benefit from training include the following:

Attributes (and attribute sets). Often merchants don’t fully appreciate how powerful this feature of Magento can be for improving the customer experience on the web store. Whether it is adding new products, using layer navigation on category pages, enhancing native Magento search, or creating promotions, attributes are very important.

Product types. Often merchants don’t fully understand the different product types available in Magento and how they can be used, and how flexible (or inflexible) they can be, depending on what you’re trying to accomplish.

Promotions. There are many places in Magento were promotions can be set up – product pages, catalog price rules, and shopping cart price rules. Understanding such things as promotion priority can help prevent accidental double-dipping by customers of promotional discounts.

DSYNC would like to thank Matt Harrington from Mage Training for the insights into Mage Training. We look forward to keeping everyone updates on further eCommerce educational topics.

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